so the story goes like this: August 2020 I got a random message from Geeked (then @NXonNetflix) asking for my email address. I freaked out cause, um, who sent you?! but I played it cool, sent the addy and tried not to trip.
eight. months. later. I get an email from a community manager at Netflix asking for my resume and some clips. before this point, I didn’t consider myself any good at social media. my own channels are good for going dark for weeks at a time (my poor Instagram smh), and tho I’d created campaigns for previous employers, those always came with very specific instructions and phrasings. but hey – Netflix found ME (somehow???)! the ask was simple: they were looking for nerdy freelance copywriting with a writer’s room, early access to shows and the freedom to create to your geeky heart’s content. bet.
my first campaign was Yasuke, the mecha-fantasy epic from Studio MAPPA and Flying Lotus. I created for multiple social media platforms for Castlevania’s final season, the brand’s first ever Geeked Week – a weeklong extravaganza of trailers, sneak peeks and other fun stuff, and became a go-to on the team for anime questions and new shows. I challenged myself to think outside the box, tap into my nerdiest desires, and create the type of workplace with innovation and transparency. in hindsight, mission accomplished.
for six wild months, I was one of the geniuses behind the brand. the Geeked team is full of some incredible individuals, and I can’t wait to see what they create in the future with the absolute BANGER of slated content on the way. below are some of the faves that I put together from Twitter, Instagram and TikTok. on this page alone are nearly 130,000 likes!